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MASA Leader - Fall 2016

MASA Feature A Bold New Look For MASA When you looked at the cover of this magazine, you saw the new MASA logo. After decades of MASA being associated with an “M” perched atop “ASA,” MASA’s visual identity has gotten a makeover that was officially unveiled at the MASA 2016 Fall Conference. The new logo is sleek and stylish, and it illustrates the professional organiza-tion that MASA strives to be for all of our members. This fresh look encapsulates MASA’s core values of Service, Leadership, Collaboration and Excellence, which are represented in its colors and in its design. 10 MASA LEADER • Fall 2016 Service is represented by the shades of green. Leadership is represented by the shades of blue. Collaboration is demonstrated by the inner portion of the ring that maintains a sense of unity for MASA and our members. Excellence is represented by the outside border of the ring, main-taining integrity and quality. These core values are the commitment that MASA makes to its members every day. They are more than just words to the MASA staff: They are the driving force behind all of the work that goes into supporting the superintendents, first-line assistants and educators that work hard every day to ensure Michigan schoolchildren get the education they need to compete in the 21st century. A new logo means nothing without a commitment to our members to continue working hard on your behalf, and that is MASA’s promise to you. Cathy Bacile Cunningham is the Communications and Marketing Director for MASA. Contact her at 517.327.9251 or ccunningham@gomasa.org. By Cathy Bacile Cunningham


MASA Leader - Fall 2016
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